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How A Pivot Turned Vantage Media Into A $100M Plus Business

socalTECH

Patrick Quigley: People often have the wrong perception of Vantage Media. We started looking to see if we could use technology disrupt the agency business, for companies serving the performance marketing area, the cost-per-sale area. We sat down and spoke with Patrick about the business and its pivot.

Media 162
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Why the Former President of Nickelodeon Joined mitú as CEO.

Both Sides of the Table

(Hint: 60 million US Latinos driving US growth engine) I am beyond excited to announce the Herb Scannell has agreed to move from NYC to Los Angeles to take on the role of CEO at mitú, the fast growing Latino digital media company, serving more than 100 million monthly unique viewers. Advertisers, wake the f**k up. Yes, with a “B.”

Media 269
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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

Spark Capital is relatively new to VC (founded in 2005) yet has become one of the hottest new VCs having invested in Twitter, Tumblr, AdMeld, Boxee, KickApps and many more companies. Private, flash sales site focused on apparel goods (women, men and children). Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date.

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Corporations increasingly see social media as a key PR, communications and marketing medium.

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Top 29 Startup Posts May 2010

SoCal CTO

Now, thanks to social media, you don't have to outspend. Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. You could just outspend. It is to out friend.

Startup 248
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Its BlogWorld Time! Los Angeles Get Ready!

Tech Zulu Event

BlogWorld and New Media Expo 2011 comes to Los Angeles and its finally here. Also, if you happen not to be able to attend BlogWorld and New Media Expo this year TechZulu has you covered. Jim Farley is Ford Motor Company’s group vice president, global marketing, sales and service.

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It’s Morning in Venture Capital

Both Sides of the Table

LP contributions to VC firms shrunk from 2000 and by 2005-2008 had stabilized to around $30 billion per year. There is no sector of the economy that isn’t being transformed by the online community that is now voraciously consuming media, applications, communications and buying global products. Bottom of the sales funnel.