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Covario: Paid Search Spending Up

socalTECH

San Diego-based Covario , a provider of paid search and search engine optimization software, reported this week that its analysis has found that major U.S. advertisers have upped their spending on paid search by almost 8 percent in Q3. Tags: covario paid search engine advertising. READ MORE>>.

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Paid Search Engine Marketing Now

SoCal Tech Calendar

Wednesday, November 18, 2009 -- Paid Search Engine Marketing Now. Year 2010 Tips of the Trade for Buying and Converting your traffic on Google, Yahoo and Bing. Whether you are a small business owner or a marketing manager for a large multinational corporation, taking advantage of paid search advertising is a must.

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Faceoff: Social Media versus Paid Search Marketing

SoCal Tech Calendar

Wednesday, March 17, 2010 -- Faceoff: Social Media versus Paid Search Marketing. Others tell you that Search marketing is the best lead generation tool of our time and you need to allocate a large portion of your marketing budget for Google Paid Search advertising. Techbizconnection. Which is better for you?

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Search Engine Optimization

SoCal Tech Calendar

Wednesday, October 20, 2010 -- Search Engine Optimization. Back by popular demand, live website reviews to help you learn how the top-ranked website "STARS" earn the highest natural ranking in search. Plus, attendees will learn what kind of future of there will be in search marketing. Techbizconnection.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

When we initially invested in DataPop in 2010, we placed a bet on a serially successful team that had grown up together at DoubleClick, Yahoo! We believed they would create the next generation of search tools, even if none of us could specifically articulate how those innovations would ultimately manifest themselves.

Content 171
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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

This continues my series of posts: Top 40 Startup Posts for August 2010 Top 30 Startup Posts for July 2010 Top 30 Startup Posts in June 2010 Top 29 Startup Posts May 2010 Startup CTO Top 30 Posts for April 16 Great Startup Posts from March Some great free resources listed this month that I thought were interesting.

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This Week in Venture Capital – Episode 2

Both Sides of the Table

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. I don’t believe that search is the only answer in 2010 as it was in 2000. In fact, it is Overture 2.0.