Remove 2014 Remove Competition Remove Mobile Remove Social Media
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Is Your Use Of Social Media For Marketing Working?

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

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8 Work Trends Driven By New Ventures And Competition

Startup Professionals Musings

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. Mobility and connecting to work via the ‘cloud.’ They are now actively recruited for many roles.

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8 Organizational Cultures Boost Output And Cut Costs

Startup Professionals Musings

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. Mobility and connecting to work via the ‘cloud.’ They are now actively recruited for many roles.

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6 Trends Are Driving A Data Tsunami For Startups

Startup Professionals Musings

Per a new study by networking giant Cisco , the world’s yearly mobile data traffic grew 69 percent in 2014, reaching 2.5 According to what I see, as outlined by Surdak, this data surge is being driven by the following six technological and social trends: Mobility: smartphones, tablets, and the “Internet of things.”

Startup 106
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Lead Generation Is Still The Lifeblood For Startups

Startup Professionals Musings

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. Display advertising.

Startup 99
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Location-Based Services in B2B Offer Better Return

Startup Professionals Musings

These days, I’m hearing more and more that Location-Based Services (LBS) are entering the mainstream for mobile users, but I’m not sure why. So far, it’s been just another mobile phone app that tells people where their friends are ( Foursquare and Facebook Glancee ). See who checks into your competition. Lead generation.

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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

Beyond mobile phones, the same concepts can be applied to embedded systems, portable navigation devices, and laptops. As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, still waiting to be found: Find strategic partnerships.