Startup Professionals Musings

FEBRUARY 13, 2016

Investors are looking for a concise description of your product or service without technical jargon or fuzzy marketing terms with value quantified in customer terms. This is also the place to first mention patents and any other differentiators that put you ahead of competition. What are your specific marketing and sales plans?

Invest 108

Invest Startup Slides Equity 108

socalTECH

AUGUST 18, 2017

Marcus Filipovich: I joined as Chief Executive Officer in January of 2016, however, our founders are really the pioneers in the area of using eye signs for drug enforcement. That's a bridge to our Series A, which we'll be using for scaling up sales and marketing. How big of a market is there for all of this?

Pasadena Angels 100

Pasadena Angels Pasadena Technical Review Southern California 100

Startup Professionals Musings

OCTOBER 14, 2016

If you don’t yet have a hundred investors knocking on your door, it’s time to put more focus on viral marketing, closing customers, and exponential growth. The target market better be a big one, certainly over a billion dollars, with a double-digit growth rate, and large enough to absorb multiple entrants.

Company 100

Company Companies Startup Statistics 100

Xconomy

AUGUST 19, 2016

All those years of hard work to reach the promised land, then just as a drug owner is ready to spike it home and take a victory lap, the FDA’s hands rise over the net… OK, it’s not a perfect analogy, but it’s better than comparing the patent fight over the gene editing system CRISPR-Cas9 to table tennis. (Be

Technical Review 40

Technical Review Patents .Net Study 40

Startup Professionals Musings

APRIL 25, 2016

They know that showing market traction will attract big companies, like Apple or Google, who can easily overrun the best startup. It costs very little to file a provisional patent to begin your protection. Market is new or unproven, or your solution is 'disruptive.' Go-to-market strategy is missing or not clear.

Funding 57

Funding Social Media Startup Patents 57

Startup Professionals Musings

MARCH 18, 2016

It’s like trying to sell a home still being built at next year’s dream market price. If you have a proven business model with some sales, it’s credible to apply a multiplier of five to 10 times this number for the first element of valuation. Get premium for billion-dollar markets with double-digit growth rates.

Startup 71

Startup Patents Invest Blogging 71

Startup Professionals Musings

AUGUST 8, 2016

The best differentiation is a patent or other intellectual property that also provides a barrier to entry. Investors look for sales at full price, to people you don’t know, to validate demand, price, and margin. Show an aggressive marketing and sales plan. Marty Zwilling First published on Forbes on 08/02/2016.

Entrepreneur 58

Entrepreneur Ideas Pricing Custom 58