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10 Ways Owners Often Jeopardize Their Business Growth

Startup Professionals Musings

In the interests of helping you work smarter and last longer, I would like to offer my top ten list of key resource drains to avoid in early businesses and startups, based on my years of advising entrepreneurs and my own business experience: Expanding your product line too quickly for scaling. Use multiple small orders at first.

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6 Building Blocks Make Amazon A Global Market Leader

Startup Professionals Musings

As a mentor to entrepreneurs, I often get asked for the magic that has made Amazon the world's most valuable brand , from a total unknown only twenty years ago. They present a convincing story that every entrepreneur has the same potential, but most get sidetracked and bogged down by their technology, competitors, and internal organization.

Marketing 123
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10 Signals That You Can Be A Trusted Business Leader

Startup Professionals Musings

Every entrepreneur and business leader believes that he or she has the full trust of their team and their customers, and in fact most do in the beginning. Define metrics to measure what you want to achieve. For example, measuring marketing team members on sales leads may not get you the revenue growth or trust you expected.

Mentor 98
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6 Steps To Move From Inspiration To Business Reality

Startup Professionals Musings

Thus, I’m more impressed with entrepreneurs who ask me to review their implementation plan, rather than listen again to their idea. For inspiration, I recommend you watch a few episodes of the Shark Tank TV series, where entrepreneurs pitch their wares, looking for an investment and national visibility for their product or service.

Ideas 94
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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. DTC entrepreneurs are more focused on immediate impact, because if they’re not selling product, there’s no large brand propping them up.

Commerce 211
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Use Key Strategic Elements To Avoid Business Plateaus

Startup Professionals Musings

As a business advisor, when I bring this up, at best I will hear the defense that you are focused on the strategy of the moment, such as such as how to increase sales, or reach a new market. Marty Zwilling First published on Inc.com on 07/03/2019. The result is a business plateau that hits you like a ton of bricks.

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5 Keys To Business Culture That Are Counter-Intuitive

Startup Professionals Musings

These authors present 20+ years of research, including case studies and metrics, showing how culture really makes or breaks your business. In addition, most business knowledge, such as the reason for a lost sale, is subject to interpretation. Marty Zwilling First published on Inc.com on 06/14/2019.