Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

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Social Media Framework Media Metrics 135

Tech.Co

NOVEMBER 28, 2022

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

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Social Media Startup Commerce News 148

Startup Professionals Musings

DECEMBER 29, 2021

Unfortunately, what I see in this Internet age is information overload, and new product differentiation is harder than ever before. These include recognized social media influencers, industry experts, and even early customers. Marty Zwilling First published on Inc.com on 12/15/2021. Perception is better than reality.

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Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Resist cancelling existing social media accounts. Marty Zwilling First published on Inc.com on 06/22/2021.

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Social Media Media Summary Satisfaction 144

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. Use social media for marketing, not just feedback. Marty Zwilling First published on Inc.com on 04/27/2021.

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Technical Advisors Tips Marketing Case Study 154

Tech.Co

JULY 29, 2020

Google has announced that its staff will work from home until at least July 2021. Google has announced that its staff will work from home until at least July 2021. . In the short-term, Facebook employees can work from home until 2021, though offices reopened on 6th July for those who needed to come in.

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Startup Professionals Musings

JUNE 14, 2021

People sense quickly when you are withholding partial information, perhaps in an effort to protect them or mislead them. For example, you would never use the same words and tone in an email, text message, or on social media. Don’t bury them in so much information that attention spans are exceeded.

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