Both Sides of the Table
AUGUST 11, 2021
Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. But if you ask anyone in the ecosystem of customer acquisition?—?founders, and you’ll hear the same thing: customer acquisition (CAC) is getting harder and more expensive.
Both Sides of the Table
OCTOBER 8, 2014
billion 2013 figure) have been massive financings at Honest Company ($70mm), JustFab ($85mm), ZipRecruiter ($63mm) and lord only knows how much SnapChat has actually accumulated. He built & IPOd Demand Media. In the last month alone (ie not captures in the $1.5 What Has Given Birth to This New Movement in LA? . billion.
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Startup Professionals Musings
MAY 10, 2019
Snapchat is almost exclusively a young person’s hangout, but you will likely find consumers of all ages on Facebook and Twitter. Always gauge progress by business indicators, like customer acquisition cost and customer satisfaction. Demand professional business skills and customer advocacy.
LATechDigest
OCTOBER 26, 2016
Cornerstone on Demand brought together the area’s best & brightest for its fourth annual LA Tech Summit , once again hosted at the Fairmont. Lasky praised Snapchat’s rollout of Stories, admired Spiegel as a constant inventor, and hinted at a future product flow that is very unique. LA Tech has arrived.
Both Sides of the Table
JUNE 17, 2017
Or you know the other one — the one where Snapchat lost $2 billion in just one quarter. They hired a biz dev team to work on deals where their product could be embedded in other people’s products as a way to increase customer demand. If there was strong market demand for their product then this investment might pay off handsomely.
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