InfoChachkie

OCTOBER 20, 2009

Note: This is Part I in a three-part series on The Perfect Business Model. I am not a Muslim scholar, but a layman’s interpretation of this tradition of intentional errors is that it arises from the belief that attempting to emulate God’s perfection is sinful. . Click here for Part II , and Part III. Ideal Business Model Attributes.

Customer 153

Customer Custom Acquisition Entrepreneur 153

InfoChachkie

JANUARY 4, 2016

It was a decade ago that I led the sale of Expertcity (creator of GoToMeeting) to Citrix. We spent so voraciously because we had a pour and stir business model. I knew that every dollar I spent to acquire a customer resulted in a 4x return. I couldn’t spend money fast enough.

SaaS 100

SaaS Yahoo Advertising Customer 100

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. John Wanamaker.

Customer 164

Customer Custom Advertising SEM 164

InfoChachkie

OCTOBER 13, 2009

Surely a savvy, modern-day entrepreneur can utilize online tools to leverage young peoples’ collective energy and fervor. . Surely a savvy, modern-day entrepreneur can utilize online tools to leverage young peoples’ collective energy and fervor. . All of these extremely successful individuals were paperboys*.

Web 2.0 222

Web 2.0 Web Sales Outsource Development 222

InfoChachkie

NOVEMBER 9, 2010

When evaluating a potential Institutional Investor, entrepreneurs should consider what they are not , as much as what they are. Entrepreneurs in search of startup capital are well served to seek an UnVentureCapitalist (UnVC), an investor who understands and appreciates the unique benefits of capital efficiency.

Entrepreneur 157

Entrepreneur Invest Funding Capital 157

InfoChachkie

OCTOBER 24, 2011

There has recently been a common theme among the entrepreneurs I have interviewed and the conferences I have attended: despite the relatively weak state of the world economy, now is a great time to create a high-tech startup. We always say it and I believe it.”. People are free or cheap because of the recession.

Company 257

Company Companies Startup Study 257

InfoChachkie

NOVEMBER 9, 2010

When evaluating a potential Institutional Investor, entrepreneurs should consider what they are not , as much as what they are. Entrepreneurs in search of startup capital are well served to seek an UnVentureCapitalist (UnVC), an investor who understands and appreciates the unique benefits of capital efficiency.

Entrepreneur 140

Entrepreneur Cloud Computing Invest Funding 140