Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). While I realize that a high level of certainty in these numbers is an elusive goal, the value of doing the work, and benchmarking your business against competitors is well worth the effort.

Customer 100

Customer Custom Acquisition Technical Review 100

InfoChachkie

JANUARY 16, 2018

Jim Semick: I’ve been launching and managing software products for 15 years now, going back to when you and I worked together at Expertcity before it was acquired by Citrix. I have always worked on early stage products. Some of the products I’ve helped validate and launch include GoToMyPC, GoToMeeting and AppFolio.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

InfoChachkie

FEBRUARY 17, 2011

Does the world really need more servers in more datacenters gobbling up more power to send more tweets and Facebook pages around the world? When you began your teaching career, did you plan on eventually being an entrepreneur? I realized I had to move on, my wife and I looked at the bank account, and gave ourselves a time budget.

Cloud Computing 188

Cloud Computing Santa Barbara EC2 Startup 188

socalTECH

FEBRUARY 22, 2010

We're not able to publicize their names, but if you use the link on our home page, it takes you to their live translations on their sites. You mention your government business continues to expand? It's gone from document acquisition, to document exploitation. It's been in an interest bearing account.

Software Review 145

Software Review USC Content Tech Coast Angels 145

Both Sides of the Table

MARCH 11, 2011

At the time when you did a search on Lycos, Alta Vista or similar for a category such as Cars you ended up getting 9 spam results and 1 proper website to meet your needs. The idea actually came to him from the Yellow Pages business. So the Yellow Page business was always “pay for placement.&#. Overture was sold to Yahoo!

Competition 350

Competition Idealab Product CitySearch 350

Both Sides of the Table

DECEMBER 5, 2010

Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers.

Social Network 318

Social Network Networking Web 2.0 Startup 318