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Startup Professionals Musings
AUGUST 24, 2022
As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). While I realize that a high level of certainty in these numbers is an elusive goal, the value of doing the work, and benchmarking your business against competitors is well worth the effort.
InfoChachkie
JULY 14, 2011
Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. Who do you view as your biggest competition?
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InfoChachkie
JANUARY 16, 2018
Jim Semick: I’ve been launching and managing software products for 15 years now, going back to when you and I worked together at Expertcity before it was acquired by Citrix. I have always worked on early stage products. Some of the products I’ve helped validate and launch include GoToMyPC, GoToMeeting and AppFolio.
SoCal Delicious
SEPTEMBER 22, 2008
Write me an e-mail and let me know what youre up to! Now let’s move on to the first couple topics: Step 0: Pre-product. Instead, spend your time gathering qualitative data, interviewing users, understanding the problem-behind-the-problem you’re trying to solve, and prototyping concepts. Do this for a couple weeks!
SoCal Delicious
OCTOBER 8, 2012
Dow Jones Reprints: This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. Forget the Valley—pack your bags for Google L.A.". » More.
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