Remove Activity Remove SEM Remove Services Remove Sites
article thumbnail

I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

The founder explains that the product or service is so “buzz-worthy” that the merits will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working.

Marketing 139
article thumbnail

Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working. Develop viral content.

Marketing 107
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

He had an idea for a startup that would help consumers better book service jobs and would take on Service Magic, which he believed had a business model that could be disrupted. .” So Ethan went to work as a product manager at Google Video. When Ethan was considering leaving Google we talked about it.

CTO Coach 359
article thumbnail

Interview with Billy Fried, Kijubi

socalTECH

This morning's interview is with Billy Fried , co-founder and CEO of Kijubi (www.kijubi.com), a new startup which is looking to help people find travel activities. I was always perplexed at finding fun activities out there to do. What's your background and how did you decide to start the site? It's down in Laguna Beach.

Activity 164
article thumbnail

Why Good Marketing Campaign Costs Continue To Rise

Startup Professionals Musings

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game. Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working. Develop viral content.

article thumbnail

Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

For businesses, these are now prime sources of business networking, customer service, and client leads. Facebook alone has 800 million active members. Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Do you have a business presence there? Streaming video. Internet radio.

SEM 95
article thumbnail

Many Entrepreneurs Believe Viral Marketing is Free

Startup Professionals Musings

Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids'' soccer game. Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working. Develop viral content.