Startup Professionals Musings

DECEMBER 5, 2021

Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs. People are more demanding and have more choices than ever before.

Marketing 139

Marketing Startup SEM Blogging 139

Both Sides of the Table

JULY 14, 2010

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You have a marketing department with three people. They’re tasked with doing … marketing.

Startup 323

Startup Press Development Team Review SEM 323

Startup Professionals Musings

FEBRUARY 24, 2019

Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs. People are more demanding and have more choices than ever before.

Marketing 107

Marketing Invest SEM Startup 107

Startup Professionals Musings

APRIL 4, 2015

If you already have a strong customer base, create a brief survey to help you determine what social media sites they’re using and how to reach them in a targeted way. Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM). Assess your target customer demographics.

Social Media 108

Social Media Media Startup Tips 108

socalTECH

SEPTEMBER 14, 2009

This morning's interview is with Billy Fried , co-founder and CEO of Kijubi (www.kijubi.com), a new startup which is looking to help people find travel activities. I was always perplexed at finding fun activities out there to do. What's your background and how did you decide to start the site? It's down in Laguna Beach.

Activity 164

Activity Startup Sites Web 164

Startup Professionals Musings

NOVEMBER 27, 2011

A blog is basically a journal (“web log”) that is published on the web. Facebook alone has 800 million active members. Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. You are now reading one of about 50 million out there already. Do you have a business presence there?

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

FEBRUARY 25, 2017

Seed viral activity. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs. People are more demanding and have more choices than ever before.

Marketing 67

Marketing SEM Startup Blogging 67