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United Online, OpenX Tie On Advertising Technology Deal

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Two, Los Angeles online advertising firms have linked up in a technology deal today. openx united online netzero advertising exchange technology software' United Online says it has more than 100 million registered accounts on its various brands. READ MORE>>.

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Yowza Gets Angel Funding For Mobile Coupons

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Woodland Hills-based Yowza , the developer of a mobile coupon application for both the iPhone and Android, disclosed today that it has closed on a Series A funding round. The round came from the Tech Coast Angels and the Pasadena Angels. The firm did not detail exact timing or size of the round. READ MORE>>.

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Announcing The Socaltech 50: Southern California's Up-and-Comers

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Chance Barnett , Crowdfunder (Los Angeles, crowdfunding). Allison Beal , StyleSaint (Los Angeles, fashion). James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Josh Brooks , OnTheRunTech.com dba Post Cards On The Run (Los Angeles, mobile apps).

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United Online's Helfand Departs, Joins Auditude

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Jeremy Helfand , the President of United Online 's Media Group, has departed the Woodland Hills-based firm and ended up at a Palo Alto startup. Helfand had previously headed by advertising and partnerships for United Online's Adcurate, Netzero, Juno, Classmates, FTD and MyPoints brands.

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Gumiyo Launches Effort With Los Angeles Times

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Woodland Hills-based Gumiyo, which develops mobile marketing technology, said today that it has launched an effort with the Los Angeles Times to market classifieds, online automotive, and real estate advertising via mobile phones. Financial impact of the deal with the Los Angeles Times was not disclosed.

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ReachLocal Up 15 Percent After IPO

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Woodland Hills-based ReachLocal , which helps small and local businesses place Internet advertising, was up 15.2 Tags: reachlocal advertising small business exit merger acquisition. percent after its IPO Thursday, closing at $14.98, up $1.98. The firm sold 4,166,667 shares of stock at $13.00 during the day. READ MORE>>.

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Internet Brands Brisco: Deal Will Allow More Focus On Long Term Growth

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Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets.