Startup Professionals Musings

JUNE 4, 2021

Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Paid search engine ranking (PPC) is just buying advertising for your business. In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Cost per click (CPC).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Cost per click (CPC). Cost per action (CPA).

Paid Search 90

Paid Search PPC Organization SEO 90

Tech Zulu Event

SEPTEMBER 4, 2012

We also raised fund for CPC advertising, which doubled sign-ups. So many people criticised this move, calling it “tyranny and unjust” Are you top in Africa as a social network or do you have competition? At LAGbook, we rake in revenue through online advertising. What is your business model?

Social Network 100

Social Network Networking Advertising Startup 100