Both Sides of the Table

FEBRUARY 21, 2010

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. And it turns out that we click a lot.

Advertising 284

Advertising Invest RSS CPC 284

Startup Professionals Musings

JULY 10, 2015

While you are doing all this work, of course, you need deep pockets to fund all your efforts, content and growing website hosting fees. It helps to understand how online advertising really works. This model, called pay per click (PPC), is the one most commonly offered to entrepreneurs.

Advertising 99

Advertising PPC CPC Sites 99

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill.

Customer 164

Customer Custom Advertising SEM 164

socalTECH

MARCH 4, 2010

We want to make sure the marketplace is for professional content, so we screen to make sure the seller is a professional or small business owner, or a startup or entrepreneur. Jason Nazar: We screen the profiles, but we don't screen the content. As long as the content fits in the bucket, we approve it to go into the marketplace.

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

Tech Zulu Event

SEPTEMBER 4, 2012

Students have to register with their matriculation numbers, and supply upon registration, their course of study, faculty, department, mode of entry, year of entry etc. We recognised her of course with her stunning profile picture. We also raised fund for CPC advertising, which doubled sign-ups. It all worked out fine.

Social Network 100

Social Network Networking Advertising Startup 100