Frank Addante

MAY 24, 2007

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. . ©

Advertising 40

Advertising Startup Venture Capital Outsource Development 40

socalTECH

OCTOBER 15, 2008

This morning, Woodland Hills-based FatTail (www.fattail.com) announced a venture round from Velocity Interactive Group for its software for managing online advertising. FatTail is solving the problem of buying and selling advertising, one I've seen as a challenge as long as I've been in the media business, which is twenty two years.

Advertising 100

Advertising Media Startup Woodland Hills 100

Frank Addante

MAY 15, 2006

Internet advertising is good. No, it’ Startup 2.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Internet advertising is good. The Internet is Coming!

Advertising 40

Advertising Startup Chief Technology Officer Technical Review 40

SoCal Delicious

JANUARY 20, 2010

On CBS MoneyWatch: Why Debit Cards Are Dangerous BNET Business Network: BNET TechRepublic ZDNet ZDNet Members login Newsletters Site Assistance RSS Feeds Home News & Blogs Videos White Papers Downloads Reviews Popular Enterprise Web 2.0 Dion Hinchcliffe Get Enterprise Web 2.0 Dion Hinchcliffe Get Enterprise Web 2.0

Web 29

Web Technical Review Web 2.0 Social Media 29

Frank Addante

JULY 10, 2006

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. . ©

Startup 40

Startup Technical Review Venture Capital Advertising 40

Frank Addante

JULY 30, 2007

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. . ©

Startup 40

Startup Venture Capital Outsource Development Advertising 40

Tech Zulu Event

JANUARY 12, 2010

He is principal of FutureWorks, an award-winning New Media agency in Silicon Valley, and has led interactive and social programs for Fortune 500 companies, notable celebrities, and Web 2.0 BrianSolis.com is ranked among the top of world's leading business and marketing online resources. . Alex Quilici. Rick Heitzmann.

Twiistup 40

Twiistup Riot Games UCLA Media 40