Both Sides of the Table
DECEMBER 5, 2010
What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers.
Both Sides of the Table
SEPTEMBER 16, 2009
When you start your company the very first question you need to ask yourself is which kind of customers do you want to serve. Many start-ups (and even growth firms) lack this discipline and they therefore serve customers off all sizes. These are really massive customers. We knew how to land huge corporate customers.
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SoCal CTO
JUNE 9, 2010
Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Putting customers first. Legendary customer support. Through advertising or direct sales, these sites harvest intent. They’re deep into Customer Development ,” he said. Innovative.
socalTECH
JULY 25, 2012
When they first started the business, we actually signed up as a customer of theirs to offer perks to our employees. Edward Park: One problem with Internet 2.0 has been a reliance on advertising revenue. was community and content, we think Web 3.0 They are really leaders here in Silicon Beach. What's next on your horizon?
Frank Addante
MAY 24, 2007
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. . ©
socalTECH
OCTOBER 30, 2008
Scripped (www.scripped.com) is applying the world of Web 2.0 There are also others who are doing advertisements with short video. We're always interested in how technology is influencing the business of Hollywood, and recently ran across Los Angeles-based Scripped. We're targeting any company producing any short form video.
Frank Addante
MAY 15, 2006
Internet advertising is good. No, it’ Startup 2.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Internet advertising is good. The Internet is Coming!
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