Advertising Definition SoCalTech Web 
socalTECH
APRIL 30, 2013
Yet, it seems like there''s no easy way to specifically advertise on those games, or a way for those game developers to monetize that audience. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.
socalTECH
MAY 14, 2013
I love the web and love Internet marketing. Although the web offers amazing chances for organic growth, you have to do something amazing. We realized that the way the web was heading, was that if you don''t do something amazing, someone will do it better. That''s definitely on our roadmap. It was discouraging.
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socalTECH
MARCH 21, 2013
How is the changing demographic of web visitors changing how local companies operate? Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. It's not strictly cost-per-click ads anymore.
socalTECH
APRIL 14, 2011
He was also the founder of Wallstrip, which he sold to CBS back in 2007, is an investor in a significant number of web and social media companies. They didn't buy it because of the financial content, they did it for the web video expertise. Through Howards investment in betaworks, he also owns early shares in Twitter.
socalTECH
OCTOBER 31, 2012
Their "Drive To" product provides a web-based navigator, which require no download, and we saw that there were lots of things we could do together to target the right person, at the right time, using a web-based GPS. We can point the customer directly in that GPS all the way to a retail location or advertisers.
socalTECH
FEBRUARY 10, 2011
Hamilton Chan is founder of Los Angeles-based PaperLinks (www.paperlinks.com), a new startup which is developing mobile applications which take advantage of QR codes--the 3D barcodes which are cropping up everywhere--to help users marketers go beyond just linking those codes to web pages, but also to power social applications.
socalTECH
FEBRUARY 13, 2009
Yesterday, Google announced that it was shutting down its Google Audio efforts--the search engine giant's efforts to try to sell radio advertising. Broadcast, by definition, is broader than search. What I mean by that, is that an advertisers who gets on air is the one who pays the highest CPM, regardless of who they are.
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