SoCal Tech Calendar

MARCH 11, 2010

Wednesday, March 17, 2010 -- Faceoff: Social Media versus Paid Search Marketing. Social media advocates tell you that you need to be active on LinkedIn and become a Blogger. Techbizconnection. Which is better for Lead Generation? They tell you that your company must have a Facebook fan page and a Twitter following.

Paid Search 100

Paid Search Social Media Media Marketing 100

socalTECH

MARCH 10, 2017

Once you get past Facebook, Google, Apple, Amazon, and maybe Yelp and Bing, you've counted for 90 percent of all interaction. If you ask Siri for where to get skinny legs jeans, or ask Google Maps for where to get a vegan burrito, they try to give you the best recommendation.

Google 127

Google Paid Search Mobile Activity 127

InfoChachkie

MAY 14, 2012

Since then, the craft of advertising online has matured from an art to a science. This latest wave in this transformation has been enabled by a number of sophisticated technology companies, including: Burstly , Coull , Collider Media , GraphEffect , SteelHouse , RingRevenue , GumGum , and DataPop. free weekly Infochachkie articles!

Content 171

Content Platform Paid Search OpenX 171

Startup Professionals Musings

OCTOBER 3, 2012

Social media activities require professional effort and time, so beware the hidden costs. You have to be found and favored by search engines. Search engines. like Google. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Do them all.

Startup 96

Startup Social Media Content Paid Search 96

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

APRIL 15, 2010

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. Google had huge destination traffic. Google monetized this with AdWords (ads on their home page).

Venture Capital 271

Venture Capital Capital Google Platform 271

Startup Professionals Musings

NOVEMBER 12, 2013

Social media activities require professional effort and time, so beware the hidden costs. You have to be found and favored by search engines. Search engines like Google are still the primary method for finding information on the Internet. Paid search” will mitigate this to some extent, but is not a sustainable strategy.

Social Media 93

Social Media Content Startup Web 93