Both Sides of the Table

MARCH 12, 2013

It is with great pleasure that I can finally announce that we have added Greg Bettinelli as a partner at GRP Partners. He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television. This is exactly the brand that GRP Partners wants to embody.

Venture Capital 360

Venture Capital GRP Partners Startup Invest 360

socalTECH

JUNE 4, 2010

Size of the additional investment was not disclosed. investment from Rincon Venture Partners and GRP Partners. Tags: burstly softbank mobile advertising venture capital. Burstly recently announced a $1.8M Rifkin was the founder of TagWorld/Flux, which he sold to MTVN in 2008. READ MORE>>.

GRP Partners 169

GRP Partners Venture Capital Mobile Advertising 169

socalTECH

OCTOBER 7, 2010

Los Angeles-based Burstly , the mobile advertising tools firm run by Evan Rifkin, said this week that it has opened up a new way for mobile application developers to sell their own advertising space. Burstly is venture backed by Founder Collective, GRP Partners, Rincon Venture Partners, and SoftBank Capital.

Mobile 171

Mobile Services CPC GRP Partners 171

socalTECH

MARCH 30, 2010

The funding round came from GRP Partners and Rincon Ventures. Mark Suster at GRP lead the firm's investment, with Jim Andelman heading up Rincon's involvement. As part of the investment, Burstly said that it is opening up access to its advertising tools and exiting beta for its product. READ MORE>>.

Tool 157

Tool Mobile GRP Partners Advertising 157

socalTECH

MAY 11, 2010

Los Angeles-based Ad.ly , the Twitter advertising firm headed by Sean Rad, is announcing today that it has raised $5M in a new round of financing. The round comes from GRP Partners, Greycroft Ventures, and Matt Coffin, the founder of LowerMyBills. Tags: adly venture capital twitter advertising. READ MORE>>.

GRP Partners 154

GRP Partners SoCalTech Advertising Venture Capital 154

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. My firm GRP Partners recently funded a young LA based company named Ad.Ly that is an “in-stream advertising&# company currently focused on monetizing Twitter. So what do we mean by in-stream advertising? Advertising is great.

Ideas 286

Ideas Advertising Google Technical Review 286

Both Sides of the Table

JULY 16, 2010

The VC industry grew dramatically as a result of the Internet bubble - Before the Internet bubble the people who invested in VC funds (called LPs or Limited Partners) put about $50 billion into the industry and by 2001 this had grown precipitously to around $250 billion. So the people who invest in VC funds have two problems.

Venture Capital 311

Venture Capital Startup Seed Funding Rustic Canyon 311

socalTECH

OCTOBER 16, 2009

Los Angeles-based Ad.ly , which is developing an in-stream, advertising platform for Twitter, has raised $500,000 in a funding round. The round came from GRP Partners. GRP's Mark Suster sits on the firm's board. Suster said that the seed investment for Ad.ly

Seed Funding 100

Seed Funding Venture Capital GRP Partners Funding 100

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

DECEMBER 30, 2010

Also, we had an investment in a company that went public this year, BroadSoft, which is one of 2010's best-performing IPOs. 2) Advertising in the Facebook ecosystem. I've seen numerous startups revamp their entire business based on the performance of Facebook advertising vs. more traditional online marketing approaches. (3)

Technical Review 160

Technical Review Southern California Cloud Computing Venture Capital 160

Both Sides of the Table

FEBRUARY 15, 2011

When you’re one fund and have $600 million to invest it’s easier to take that kind of risk. LA generally doesn’t have an appetite for this kind of ‘swing-for-the-fences’ investment at early stages – and neither does your town. There are no $600 million funds in Los Angeles.

Venture Capital 313

Venture Capital Southern California Google Startup 313

socalTECH

APRIL 1, 2010

in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. Mark Suster lead GRP's investment in the firm, and Jim Andelman led Rincon's investment. You have advertising networks and mediation players, but you don't really have an ad management platform like ours.

Startup 164

Startup Platform Advertising GRP Partners 164

Both Sides of the Table

JULY 1, 2010

He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. Investing much of new cash to build presence in Android platform.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

SoCal Tech Calendar

JUNE 28, 2009

The UCLA Anderson School of Management and the German American Business Association (GABA), invite you to an exciting panel discussion with top digital media executives and venture capitalists followed by a reception at the UCLA Faculty Center. See [link].

Mobile 100

Mobile Break.com UCLA GRP Partners 100

Tech Zulu Event

JUNE 11, 2013

Mark Suster of GRP Partners and Launchpad was confirmed to keynote along with Nely Galan of Galan Entertainment, the first Latina president of Telemundo. billion was invested in Southern California start-ups with 220 new companies launching in Los Angeles. Silicon Beach Fest takes place June 19-22, 2013 in Santa Monica.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

Both Sides of the Table

MAY 19, 2010

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Current round: $20mm in Series C by Accel Partners (Jim Breyer, board member at Wal-Mart, Dell, and FaceBook), KPCB, and DAG Ventures. Total raised: $29.5mm.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

socalTECH

FEBRUARY 9, 2009

We brought together Peter Cowen of Groundwork Equity , Mark Suster of GRP Partners , Rick Smith of Crosscut Ventures , and Richard Yen of Saban Ventures -- all of who will be on the judging panel for the Tech Coast Angel's Fast Pitch on February 24th, to give us a their hints and tips about pitching to venture capitalists.

Tech Coast Angels 100

Tech Coast Angels Ideas Entrepreneur Invest 100

Tech Zulu Event

SEPTEMBER 20, 2010

This Panel is filled with investing super stars who will be going over must have content for all the startups and entrepreneurs out there. Mark Suster , GRP Partners. Investment trends in startups that are about or related to social media. Be sure to tune in at 5:30pm PT. Panel speakers: Paige Craig , aka. The Startups.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

Tech Zulu Event

SEPTEMBER 24, 2010

Mark Suster , GRP Partners. Investment trends in startups that are about or related to social media. They make it easy to collect investment funds, track ownership, and provide targeted updates to investors. Allen Morgan , Mayfield Ventures. Stewart Roberts , President of Orange County of Tech Coast Angels. The Startups.

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60

Both Sides of the Table

AUGUST 1, 2010

There is a structural reason that VCs are investing at early stages, 2. Many (Union Square Ventures, Foundry Group, True Ventures, GRP Partners, Mike Hirshland at Polaris Ventures) do it the right way – we treat it as a normal investment and we don’t have a “options&# strategy with our investment.

Seed Funding 298

Seed Funding Funding Venture Capital GRP Partners 298

SoCal CTO

JUNE 9, 2010

Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. they have purchasing intent ).*. Here’s why.

Startup 248

Startup Venture Capital Conference Social Media 248

Both Sides of the Table

JULY 10, 2011

Today I’m announcing that GRP Partners is doubling down on the Twitter ecosystem by investing in DataSift , a company who provides a real-time data platform and tools to third-party developers and corporations. Some will cite my investment two years ago in social-media advertising company Ad.ly

Platform 307

Platform News Startup Invest 307

Tech Zulu Event

JUNE 28, 2012

Panels were based at hubs including Leadership, Branding / Advertising, Social Media, Entrepreneurs, Community and more. Thank you all for helping make SBF happen, including engaging attendees, smart panelists , amazing volunteers, up-til-3a organizers , supportive partners and sponsors , and gorgeous hotels Erwin and Viceroy.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67