Both Sides of the Table
FEBRUARY 12, 2017
It conjures up a range of emotions anytime I’ve privately expressed my opinion to thought leaders in our industry that I believe it is one of the most innovative companies in digital media. Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate.
socalTECH
MARCH 3, 2016
Santa Monica-based rich media advertising technology developer Jetpack is expanding in New York, saying this week that it has opened up a new office New York City, and hired a new VP in the location. Jetpack develops advertising technology which is used to help publishers deliver advertising using HTML5, responsive and other tools.
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socalTECH
JULY 27, 2015
One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Matt Cooper: What we're really trying to do, is reshape the advertising space. We've figured out how to take the banner into 2016 and beyond.
socalTECH
SEPTEMBER 24, 2015
Tragos is a veteran of technology industry here, having come from Spin Media (formerly, Buzznet) with his two other co-founders. Chris Tragos: Typically, with an advertising RFP, a campaign will come pre-loaded with a standard ad spot and creative. We thought we'd talk with Chris about what Jetpack is up to.
SoCal CTO
NOVEMBER 11, 2009
I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. I'd be curious what you are doing with social media for a logistics company.
Tech Zulu Event
FEBRUARY 2, 2016
Cinemagraphs has visual effects which bonds well with the social media, content producers and advertisers have started to recognise its power and should start to actively harness it. The technology behind the effect has since increased to HTML 5 canvas thus increase in commercial tools for that exact purpose.
Both Sides of the Table
DECEMBER 19, 2011
Social media will be pervasive in the enterprise and is primarily driving by customer interactions. It’s central standard was HTML (hyper text markup language) that described how we would show data on computer screens. When web browsers (the programs that can read and interpret HTML) were popularized they were “dumb.”
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