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Gumgum Names Sales VP

socalTECH

Santa Monica-based Gumgum , the celebrity image licensing and advertising startup headed by Ophir Tanz, has appointed a new VP of Sales, the firm told socalTECH today. The company said it has appointed Brennan Beyer as its new Vice President of Sales. READ MORE>>.

Sales 140
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Buzz Media Inks Deal with Magazine

socalTECH

Magazine is a celebrity news magazine and website. According to the two, they are in a joint venture focused on digital content, marketing, and advertising. s online advertising sales team to represent the firm, and that OK's online site, OKmagazine.com , will become part of its Celebuzz network.

Media 100
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BUZZMEDIA Further Boosts Sales Team

socalTECH

Hollywood-based BUZZMEDIA , the parent company of Buzznet, Celebuzz, Stereogum, and a network of other sites, is in the midst of expansion, saying this week that it has hired on four new additions to the firm's advertising team. McDonagh joins from Prevention Magazine at Rodale, and has also worked at Yahoo! READ MORE>>.

Buzznet 145
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Robb Report's Bill Curtis On Why Podcasting Is The Next Media Frontier

socalTECH

We have published 74 different magazine titles over the last 30 years. We've had event companies, and clubs, and web businesses, all vertically focused on either passions or really exciting subjects like knowledge management, sales, field force automation, and home office computing, small business, bedtime reading.

Media 150
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Interview with Jimmy Hendricks, Deal Current

socalTECH

In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. Jimmy Hendricks: We make a percentage of every sale. We also mail checks to the advertisers every day, to make sure people get paid. That's where Deal Current was born.

Platform 263
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Interview with Allison Beal and Brian Garrett, StyleSaint

socalTECH

Right now, we have this incredible power publishing tool, which allows girls to publish their own stylebooks and digital magazines. They're designing in a glass tower, and pushing that through a traditional wholesale and retail channel, and hoping to create demand from advertising. Those were all the first wave of social shopping.

Startup 182
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Interview with Adam Wicks Walker, Hydra

socalTECH

Los Angeles is rapidly gaining a reputation as being the center of the Internet advertising world, for good reason, with a large number of online advertising firms located within and around Los Angeles. One of those firms is Hydra (www.hydranetwork.com), which is a cost-per-action affiliate advertising network.