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VY Esports Gets Seed Funding

socalTECH

Santa Monica-based VY Esports , a new startup focused on connecting esports, brands, and media companies, said on Thursday that it has raised a seed funding round. Size of the funding was not announced. Blair Ford of Raine Ventures joins the company's board as part of the funding.

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ventureLab Takes On Startup Incubation

socalTECH

According to ventureLab, it will provide seed funding, along with product, marketing, and opertional support to its companies. The company did not say how much funding it intends to provide to startups. ventureLab is currently targeting companies in the area of advertising technology, social/gaming media, content and community.

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Glow Digital Media Raises $1.3M, Sets Up Shop In LA

socalTECH

Glow Digital Media , a developer of a Facebook advertising platform, said Thursday that it has raised $1.3M in a seed funding round, and set up its U.S. The UK-based company did not disclose the source of the funding. Glow Digital Media has set up its U.S. headquarters in Los Angeles.

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Conversion Logic Gets $4M For Media Attribution Software

socalTECH

Los Angeles-based Conversion Logic , a new startup in the cross-channel, media attribution area, said Wednesday that it has raised $4M in a seed funding round. The funding was led by Rincon Venture Partners, and also included Crosscut Ventures, Lerer Hippeau Ventures, TenOneTen, Founder Collective and Raptor Ventures.

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. “It’s now possible to open up a whole new scalable media channel by leveraging the same data driven insights and quantitative approach as digital.”. “A They aren’t the only ones.

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Tech.Co Has Been Acquired by Global Digital Media Business

Tech.Co

Our model evolved over time as the landscape changed, from ticket sales and sponsorships to online advertising, content marketing, and consulting. The experiences and lessons Jen and I have gained since leaving AOL to build our own media brand have been numerous. We are also incredibly grateful for all of those who believed in us.

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PlaceVine Scores Seed Funding

socalTECH

Los Angeles- and New York-based PlaceVine , which operates a web-based service to connect brands and agencies to product placement opportunities in film, television, and new media, said Wednesday that it has scored a round of seed financing from a New York-based angel fund, NYCSeed. Amount of the investment was not disclosed.