Remove Advertising Remove Metrics Remove Technical Review Remove Technology
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Report: News/Talk Streaming Audio Grows Due To COVID-19

socalTECH

Los Angeles-based Triton Digital , which provides technology to help the digital audio and podcasting industry with streaming and advertising, says that news and talk format streaming is growing as a result of the ongoing disruption due to COVID-19. READ MORE>>.

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10 Metrics To Drive Your Annual Business Review

Startup Professionals Musings

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Cost of customer acquisition.

Metrics 100
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10 Strategies For Success Long-Term As Well As Today

Startup Professionals Musings

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. In my experience, even in startups, longer-term strategy often gets pushed off the agenda due to current challenges. Hone your process for due diligence and integrating these new elements.

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8 Tactics To Make Service Your Competitive Advantage

Startup Professionals Musings

It must be understandable, written down, and verifiable, with regular measurements and metrics to make it real, benchmarked against the competition. Leaders have found that keeping everyone on top of changes in technology, competition, and customer demands is critical to success. Make your service deliver process “happy.”

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8 Initiatives To Heighten Your Customer’s Experience

Startup Professionals Musings

It must be understandable, written down, and verifiable, with regular measurements and metrics to make it real, benchmarked against the competition. Leaders have found that keeping everyone on top of changes in technology, competition, and customer demands is critical to success. Make your service deliver process “happy.”

Startup 154
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9 Ways to Use Pull Marketing When Push Doesn’t Work

Startup Professionals Musings

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. Implement marketing metrics based on inbound data. Update your website to make it totally customer-focused. The key is consistency.

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It’s Morning in Venture Capital

Both Sides of the Table

I have been close to the tech & startup sectors for more than 20 years and I can’t think of a period in which I felt more optimistic about the innovation and value creation I see in front of us. This world of local meets retail meets digital advertising portends to technology disruption and with it VC opportunities.