socalTECH
AUGUST 31, 2016
Ventura-based The Trade Desk , which develops an advertising technology platform, says it has appointed Mark Kirschner as its new Chief Marketing Officer. He also has served at Scholastic Internet Group, MTV, Paramount Interactive and NEC Technologies. Kirschner will be based out of The Trade Desk's New York offices.
socalTECH
NOVEMBER 9, 2012
NastyGal is just one of a number of fashion-meets-technology startups to emerge in Los Angeles, which. has long been home to both technology and fashion--but, based on its trajectory, looks to be one of the fastest growing. across its many businesses, and has a surprising number of technology related jobs. Rubicon Project.
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socalTECH
NOVEMBER 17, 2011
NowLive is trying to do just that, leveraging both technology and the entertainment world to build its business. Bordo has previously served at Paramount and MGM, in addition to a stint at SocialVibe.com. Sara Bordo: I started working on the brand side at Estee Lauder in New York, and DDB in Chicago doing advertising.
socalTECH
DECEMBER 23, 2016
This holiday season, we are again sharing the reflections on 2016 from Southern California's technology ecosystem. What's your favorite technology gadget, device, or innovation you ran across this year? This year, the VR on the Lot conference featured VR and VFX companies and Hollywood filmmakers on the Paramount Lot.
socalTECH
JUNE 23, 2011
One of the firms which has been active in that area is Los Angeles-based CauseCast (www.causecast.com), run by Ryan Scott , who talked us about the company's relationship with the Huffington Post, its new efforts to provide its technology to companies interested in corporate social responsibility, and other initiatives.
Startup Professionals Musings
NOVEMBER 21, 2016
It takes a huge upfront investment to attract users, before advertisers are interested. Terms “paradigm shift” or “disruptive technology” used more than once. Your credibility is paramount, so don’t jeopardize it with hype and too much passion. Of course, customers love free, but investors hate it. Your future depends on it.
socalTECH
JUNE 13, 2013
My background is at Paramount, in the film department, and I also ran my own production company. We''ve now refined the whole process and technology over a couple of years, and put the gas on it. We initially took a very different approach than most technology businesses do, which is we built the business first. READ MORE>>.
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