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ReachLocal Up 15 Percent After IPO

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Woodland Hills-based ReachLocal , which helps small and local businesses place Internet advertising, was up 15.2 Santa Monica-based Demand Media , the Internet content publishing run by Richard Rosenblatt, also is widely expected to be in the process of filing for an IPO. percent after its IPO Thursday, closing at $14.98, up $1.98.

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Demand Media Market Cap Huge, But Green Dot Still Bigger

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The IPO this week of Santa Monica-based Demand Media has drawn widespread attention, with a number of articles yesterday talking about how the firm's market cap exceeded the New York Times Company after the IPO. billion, compared to Demand Media's (DMD) $1.4

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SERVIZ, Backed by $10.7M From Groupon, Takes On Holiday Lighting Installs

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Sherman Oaks-based SERVIZ , a new, on-demand home services startup led by ReachLocal founder Zorik Gordon, said Wednesday that it is connecting consumers with holiday lighting installation services--and also revealed a funding round from Groupon. The startup said it raised $10.7M

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IPO Filings Keep Coming In Southern California

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The filing of an IPO by Los Angeles-based Boingo Wireless on Friday seems to indicate the interest in public markets by venture-backed, Southern California firms has not abated. The filing comes on the heels of Demand Media 's kickoff of its roadshow to Wall Street on Wednesday, after it set an initial pricing range on its own IPO offering.

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How Serviz Plans To Conquer The Home Services Industry

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In a world awash with on-demand startups, Los Angeles-based Serviz (www.serviz.com) stands out--not because of the market segment it is tackling, but because it was founded by two, very experienced serial entrepreneurs-- Zorik Gordon and Michael Kline. A little less than a year ago, we relaunched it live in Los Angeles as Serviz.

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Southern California Linked IPOs Grow

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which has substantial operations in Westlake Village, Beverly Hills-based RealD , Monrovia-based Green Dot , and Woodland Hills-based ReachLocal. In fact, a recent study released by Ernst & Young found that there were eight companies in Southern California, out of 22 total in California, who were lined up for an IPO in Q4.

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Southern California IPO List Gets A Little Longer

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Other firms currently in registration include Santa Monica-based Demand Media ; San Diego-based Zogenix ; Inphi Corp. which has most of its employees in Westlake Village; Los Angeles-based Gamefly ; City of Industry-based NewEgg ; San Diego-based Fallbrook Technologies ; and Thousand Oaks-basd Nexsan.