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Beyond Entertainment | Social Media as a Tool for Marketers

Tech Zulu Event

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. It is now a standard with any new social network to be able to cater to both the consumer and the brand; the person and the product. From Fun to Big Business.

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Driving User Engagement With FEM's Video Recommendations

socalTECH

I was running the largest deals in the media and entertainment video area across many different Google products. I worked with the head of each product area, such as YouTube, on how to drive more value for our large partners. I also lead our media and entertainment vertical practice. READ MORE>>.

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Interview with Jennifer Sargent, HitFix

socalTECH

Earlier this month, Los Angeles-based HitFix (www.hitfix.com) an online news site focused on entertainment, announced it had raised $2M in a funding round. What's the story behind HitFix and where do you fit in the entertainment news landscape? Basically, that disruption is 18-34 year olds have changed how they consume media.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

A version of this article previously appeared on Inc. Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. If you haven''t already subscribed yet, subscribe now for free weekly Infochachkie articles! It was really no longer than a page um.

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Coull Entrepreneurs Get More Customers

InfoChachkie

Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS. This article originally appeared on Forbes HERE. Fortunately, several startups have devised tools which make it possible for content creators to maintain the entertainment integrity of their videos while embedding relevant calls-to-action.

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The Most Interesting Online Video Trend

Both Sides of the Table

This article originally appeared on TechCrunch. It means the “ torso TV ” consumption patterns will be more important than the head or the long tail for the next era of media companies. You should only worry about this if you’re a large, traditional media company with fat margins. Gangnam Style Meets Torso TV.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

A version of this article previously appeared on Inc. Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. If you haven''t already subscribed yet, subscribe now for free weekly Infochachkie articles! It was really no longer than a page um.