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Startup Professionals Musings
AUGUST 24, 2022
As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). While I realize that a high level of certainty in these numbers is an elusive goal, the value of doing the work, and benchmarking your business against competitors is well worth the effort.
InfoChachkie
JANUARY 16, 2018
A version of this article previously appeared Forbes. Jim Semick: I’ve been launching and managing software products for 15 years now, going back to when you and I worked together at Expertcity before it was acquired by Citrix. I have always worked on early stage products. Jim Semick (left) with his Co-Founder, Greg Goodman.
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Startup Professionals Musings
JUNE 14, 2013
They cite sources like a recent BusinessWeek story, “ Real Entrepreneurs Don’t Write Business Plans ” and this NY Times article. Of course there are scenarios where a written business plan is not critical, but I haven’t seen one yet where a well-written 15-page document, or at least a 10-slide pitch, is a negative.
Tech Zulu Event
MARCH 22, 2016
Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. So what’s exciting about this new product? Here’s a guide on how to upload and create your own filter. This product is literally too good to pass up. STEP 1: CREATE YOUR FILTER.
SoCal Delicious
SEPTEMBER 22, 2008
Write me an e-mail and let me know what youre up to! First, let me recommend reading a previous blog, called omg I’m just a startup, I can’t do those fancy metrics. Now let’s move on to the first couple topics: Step 0: Pre-product. See the books I recommend to friends. So don’t measure anything yet.
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