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Spark Networks Hires Piper Jaffray & Co.

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Beverly Hills-based online dating operator Spark Networks said Friday afternoon that it has hired Piper Jaffray & Co., as its independent financial advisor, to help the firm consider a buyout proposal from Great Hill Partners III, LP. Great Hill Partners III, LP is one of Spark's major investors.

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Hydra Signs Meteor Games

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Beverly Hills-based CPA advertising network operator Hydra announced today that it has signed an exclusive deal with Hollywood-based Meteor Games , to help the social gaming firm sign up new players, and to also extend out its ad inventory. Tags: hydra advertising network internet. READ MORE>>.

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Hydra, CitizenHawk Link To Battle Cybersquatters

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Beverly Hills-based Hydra , an operator of a cost-per-action (CPA) advertising network, said today that it has linked with Aliso Viejo-based CitizenHawk , a provider of trademark protection and domain name services. According to the firms, the deal calls for CitizenHawk to offer "domain recovery services" to Hydra advertisers.

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Hydra Launches Ad Tracking Software

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Beverly Hills-based Hydra has launched a new, proprietary ad campaign tracking software product it is calling HNv2, the firm said Thursday. According to Hydra, the online ad tracking software is designed to help its publishing partners prevent fraud and the promotion of campaigns in unauthorized channels. READ MORE>>.

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Hydra Looks Up, With Funding In Hand, Legal Troubles Behind

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Beverly Hills-based Hydra Media , the cost-per-action (CPA) advertising network, has new funding in hand and legal issues behind it, and is now looking upmarket, the firm told socalTECH in an interview Thursday. Tags: hydra media advertising network. How does the firm hope to attract more large brand advertisers?

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LA Startup To Broadcast Live Surgery In VR

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Los Angeles-based GIBLIB , a startup multi-channel-network (MCN) focused on surgery content, said it will be broadcasting a live, public stream of a hernia surgery in virtual reality next week. According to GIBLIB, it will broadcast a 360 degree virtual reality view of a surgery being conducted in Beverly Hills in 4K video.

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Reflections on 2016: Kevin Winston, Digital LA

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This morning, we have Kevin Winston of Digital LA (www.digitalla.net), the organization which is LA's largest digital networking group and which is behind the Silicon Beach Fest, the first and largest tech, startup and entertainment conference in LA. You'll be able to see all the many 2016 reflections here as they are posted.