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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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11 Quick Tips to Get More Value out of Your Board

Both Sides of the Table

Yesterday I wrote a blog post about what the role of a board actually is. I can’t change who your board members are so let me offer some thoughts on how to make your interactions with your board more productive. Your goal should be to have discussions with your board.

Tips 212
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Be Careful not to be Penny Wise, Pound Foolish

Both Sides of the Table

Justyn Howard, founder of Sprout Social has a blog post that he’s written about his experiences of migrating from scrappy tools to more efficient ones (i.e. I know from experience – it helps fuel the wrong culture and it is very hard to rebuild your culture once it is set. Penny wise, pound foolish. I Love Scrappy.

Startup 333
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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

This blog post originally appeared in serialized form here on TechCrunch. If you came here via a direct link you might want to check out the more detailed full version on my blog, which is here. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML.

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7 Rules for Savvy Customer Service Required Today

Startup Professionals Musings

Great startups are getting ahead of the game with “anticipatory customer service,” like providing smart phone access to product and account data to head off complaints. I found a good summary of these new expectations in a book recently published by Micah Solomon, “ High-tech, High-touch Customer Service.”

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The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

Fred Wilson recently posted a great video on his blog with the CEO of Forrester Research, George Colony. This blog post lays out my case. In the end, Seth Godin’s comments on Fred’s blog post said it best: “His black swan is showing. The money slide is the graphic below. He’s right about this.

Web 355
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. People rightly recognize that comments on blogs are just a form of a stream and thus the growth of open commenting platforms like Disqus and IntenseDebate. Then came blogs.

Ideas 286