Remove Blogging Remove Course Remove Entrepreneur Remove SEO
article thumbnail

Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
article thumbnail

7 Reasons to Start a Blog Before Shipping a Product

Startup Professionals Musings

million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money.

Blogging 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. More important than finding a community, is creating one, with your blog and other social media engagement.

article thumbnail

A Blog Can Be A Startup’s Most Valuable Investment

Startup Professionals Musings

With the an estimated 150K new websites and 7M new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. Too many entrepreneurs spend big money on development, only to find out that the solution isn’t quite right. Find potential partners.

article thumbnail

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. When I first started blogging Digg was still at its peak. My argument is pretty simple.

Marketing 379
article thumbnail

How To Build Startup Credibility Before Your Brand

Startup Professionals Musings

With the estimated 510 million live websites at last year-end, and 280,000 new ones being added every day, the biggest challenge for an entrepreneur is to get found, and get some credibility for a new startup. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates.

Startup 101
article thumbnail

Why Your Marketing Campaign Sucks

Both Sides of the Table

The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. ” Of course not. Now of course there’s a lot more that goes into building a brand like the fact that the founders of Luma have long reputations in our industry and people respect them. I am a VC.

Marketing 389