Startup Professionals Musings

SEPTEMBER 3, 2017

They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more. As I mentioned, this framework is powerful, but none of these elements are free.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more. As I mentioned, this framework is powerful, but none of these elements are free.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 20, 2013

They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more. As I mentioned, this framework is powerful, but none of these elements are free.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

JULY 27, 2012

They randomly churn for hours a day on a couple of their favorite social media platforms, with little though given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

MARCH 6, 2015

If you want to understand the software trend that drove the creation of the seed-stage VC phenomenon I wrote about it that linked blog post but in short: cloud computing drove down the cost to create startups enabling a new category of investor. And some angels running around like Reid Hoffman & Keith Rabois. But not many others.

Venture Capital 150

Venture Capital Startup Invest Cloud Computing 150

Startup Professionals Musings

MAY 4, 2016

Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials. Building your public image and presence should start even before product development, through your website, logo, and blogging. Just make sure you can fill in all the details.

Startup 61

Startup Social Media News Tool 61

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Bending over: How to sell to large companies - A Smart Bear: Startups and Marketing for Geeks , May 24, 2010 This is a guest post by Steve Hanov , who blogs about programming and startups. Stay Tuned.

Startup 248

Startup Venture Capital Conference Social Media 248

socalTECH

DECEMBER 27, 2017

After learning from a board member about the Jobs To Be Done framework, the board and leadership team agreed that this approach, which explores what causes someone to hire or fire a product or service, could provide even more actionable insights. Click here to receive future blog articles. This work only took them so far, however.

Research 140

Research Organization Help Product 140

TechEmpower

FEBRUARY 13, 2013

Focusing on the metrics that ultimately drive the business, often the bottom line, has provided a reality check, a counter-weight to the desire to consume all new technologies. Technology evolves and the number of people voicing their opinions keeps growing (welcome to this blog, by the way!) It's a fun and funny business to be in.

Web 200

Web Platform Technology JavaScript 200

SoCal CTO

FEBRUARY 13, 2013

Purpose of an MVP and Defining the Right MVP I've really not talked as much about this in my blog even though its hugely important. Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. " Once you have the metrics defined, it focuses your effort.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? Every entrepreneur needs a strategy, and some metrics to measure what’s working and how much it costs. A digital marketing content path most often comes in the form of a blog, podcast, video, or newsletter.

Marketing 58

Marketing Startup Social Media Newsletter 58

SoCal CTO

APRIL 28, 2014

This is something I’ve explored several times already in my blog: Startup Founder Developer Gap Startup CTO or Developer Technical Advisors – Why Every Startup Needs Them Bottom line - for most startups, what they really need is a technical advisor or part-time CTO along with some development resources.

Develop 280

Develop Development CTO Coach CTO Hire 280