Blogging Invest Organization SEM 
Startup Professionals Musings
MARCH 23, 2013
Other PPC experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI). For credibility with investors, stick to the organic SEO model and other revenue streams until you have the high traffic to survive on PPC revenue. Marty Zwilling.
InfoChachkie
JULY 23, 2012
Rejecting the paint-by-numbers approach to corporate communications deployed by most marketing executives, Brad has embraced unconventional guerilla marketing tactics to help establish his venture capital firm, Foundry Group, as a thought leader in early-stage tech investing. companies should… focus on building amazing products.
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Both Sides of the Table
JANUARY 12, 2014
SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. When I first started blogging Digg was still at its peak. Having a high position can make a huge difference to “organic” downloads.
Both Sides of the Table
APRIL 4, 2011
How many adds came through organic SEO? How many through SEM? per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. How many social networks, picture sharing sites, new aggregators or blogs can we really spend time on? How many through affiliate deals? In 6 months?
Both Sides of the Table
APRIL 26, 2016
The reason one would accept losses is when they are investments in fueling faster growth. So if you paid $100 for a customer who converted via a Facebook ad or Google search ad (SEM) that is not your CAC. I have been shouting it from mountaintops to companies I’ve invested in for years. But LTV / CAC is just one measure.
InfoChachkie
DECEMBER 2, 2009
Unattributed – There is no such thing as organic customers. However, Search Engine Management (SEM) is not a “set and forget” exercise. You must apply dedicated resources to your SEM efforts, either in-house or via a trusted third-party partner, in order to maximize customers acquired from this channel. It does not happen.
Both Sides of the Table
MAY 15, 2010
We spoke about the changes to an “accredited investor&# proposed by Chris Dodd – This would be bad for angel investing. I first discovered it from Dharmesh Shah’s blog OnStartups. SocialVibe – Social media monetization platform that benefits non-profit organizations and social causes. Short answer: no.
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