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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spent a long time recovering from that debacle. You need to be there.

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7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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DreamJobbing: Melding Online And Media To Create A Platform For Dream Jobs

socalTECH

Lisa Hennessy: The short one liner answer, is it''s a robust, digital platform that broadcasts once-of-a-lifetime job openings and experience, which everyone can apply for. Lisa Hennessy: I come from a network television background, and my two business partners are from a digital background. How did the idea for this come about?

Platform 233
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6 Keys To The Best Social Media Platform For Business

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle. With over 77% of the U.S.

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Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. I love to watch networks evolve, see how crowds gather and communicate and curate and share. The “half life” was very short. Will that continue? I have no idea.

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8 Tips For Startups Preparing For The Media Spotlight

Startup Professionals Musings

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

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Gimlet Media and Anchor: What Spotify’s Acquisitions Mean for Podcasts

Tech.Co

It reportedly paid a hefty $230 million to acquire the podcast publisher and network startup Gimlet Media, and has also acquired the podcast monetization platform Anchor for an undisclosed price. Spotify Acquires Gimlet Media and Anchor. That’s because the acquisitions make Spotify a publisher, as well as platform.