Startup Professionals Musings

APRIL 21, 2013

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

NOVEMBER 29, 2010

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. Find potential partners.

Blogging 93

Blogging Invest Startup Writing 93

SoCal CTO

NOVEMBER 17, 2009

Sometimes I make a blog entry. It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). I'd rather invest time investing in social media to drive traffic to our site. It’s that same discussion around how you are using social media.

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

JUNE 30, 2014

I can attest from experience that publishing a regular blog to properly showcase your brand value, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Startup 101

Startup Blogging Writing Google 101

Tech Zulu Event

NOVEMBER 12, 2011

I have to admit when I first walked through the doors of the Los Angeles Convention Center to attend Blog World I asked myself why I was wasting my time. That’s when it occurred to me how foolish I was to be diluting the value of any conference and especially this experience at Blog World. Yet “another networking event”.

Conference 88

Conference Networking Blogging SEO 88

Both Sides of the Table

JANUARY 12, 2014

Thus you end up with Demand Media that booms until Google algorithm changes (Panda) changes send it off a cliff along with many other companies overly reliant upon one “place” and one “promotional” method. When I first started blogging Digg was still at its peak. So What is This Underbelly of Which You Speak?

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

MARCH 19, 2022

In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology. Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients.

Services 121

Services Technical Review Social Media Case Study 121