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Burstly Opens Up Mobile Ad Service

socalTECH

The company said its Storefront offering is a turn-key way to enable advertisers to purchase aps directly from a developer's application, and which automated the creation of ad campaigns, billing, reporting, and other functions. Burstly is venture backed by Founder Collective, GRP Partners, Rincon Venture Partners, and SoftBank Capital.

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Interview with Noah Auerhahn, Extrabux

socalTECH

We talked with Noah about how the company grew out of a business plan competition at the University of Southern California, his recent funding from the Maverick Angels, as well as how the firm hopes to stand out among a crowded list of comparison shopping sites. How did the company start? Noah Auerhahn: We got started right out of USC.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

” in 2014 the data seems pretty conclusive because LA has now become the fastest growing tech startup region by numbers of companies being started and those of us here have noticed this pace accelerating. Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

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How To Make Money Like Facebook With Online Ads

Startup Professionals Musings

When Facebook did it a few years ago, the company used more than $100 million in venture capital funding before it became profitable. For the advertiser, this is the cost-per-click (CPC) model. While you are doing all this work, of course, you need deep pockets to fund all your efforts, content and growing website hosting fees.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. Cost Per Click (CPC) or Download (CPD) – As the name implies, advertisers pay only for clicks on its advertisements or when a user downloads its software, case study or whitepaper.

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