Startup Professionals Musings

MAY 26, 2023

The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs. Solution may require new category development time. Target audience may be limited or new due to price. Even more important than solution marketing is building your brand. Incent these early.

Product 141

Product Services Technical Review Artificial Inteligence 141

Startup Professionals Musings

AUGUST 9, 2023

As an advisor to many startups, I often spend hours with business owners helping them anticipate every possible obstacle to the adoption of their solution, and developing a rollout plan to include antidotes. The most elegant products have the highest price tags, thus limiting market size. Is your business properly customer-centric?

Case Study 89

Case Study Customer Custom Study 89

Startup Professionals Musings

NOVEMBER 15, 2020

As an advisor to many startups, I often spend hours with business owners helping them anticipate every possible obstacle to the adoption of their solution, and developing a rollout plan to include antidotes. The most elegant products have the highest price tags, thus limiting market size. Is your business properly customer-centric?

Case Study 174

Case Study Startup Customer Custom 174

Startup Professionals Musings

NOVEMBER 18, 2016

As an advisor to many startups, I often spend hours with business owners helping them anticipate every possible obstacle to the adoption of their solution, and developing a rollout plan to include antidotes. The most elegant products have the highest price tags, thus limiting market size. Is your business properly customer-centric?

Product 95

Product Case Study Customer Custom 95

Both Sides of the Table

JUNE 22, 2015

Why Exclusivity Matters to Your Customers or Business Development Partners. So often exclusivity on mega deals is of huge importance to your potential customers or business development partners. So now that you’ve accepted (I hope) that exclusivity can be a massive opportunity if crafted correctly, let me delve into the topic.

Outsource Development 150

Outsource Development Startup Customer Custom 150

Tech Zulu Event

AUGUST 13, 2010

Bootstrapping process, product development, Prototyping. . Bootstrapping development, team management. . Your Web Developer Thinks You're an Idiot. Bootstrapping development, Startup, Website content. . Bootstrapping development, minimum viable product, startups. . Jon Loyens, Bazaarvoice. The constrai.

Guide 69

Guide Startup Venture Capital Entrepreneur 69