Startup Professionals Musings
MAY 26, 2023
The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs. Solution may require new category development time. This may require you selling exclusivity, doing channel development, or alliances with new partners. Incent these early.
Startup Professionals Musings
AUGUST 9, 2023
As an advisor to many startups, I often spend hours with business owners helping them anticipate every possible obstacle to the adoption of their solution, and developing a rollout plan to include antidotes. Every customer has a sense of what a solution should cost, based on competition, and the cost of doing nothing.
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Startup Professionals Musings
NOVEMBER 15, 2020
As an advisor to many startups, I often spend hours with business owners helping them anticipate every possible obstacle to the adoption of their solution, and developing a rollout plan to include antidotes. Every customer has a sense of what a solution should cost, based on competition, and the cost of doing nothing.
Startup Professionals Musings
OCTOBER 1, 2022
I’m happy to add my own insights here for your consideration to her suggested eight essential lessons, with supporting case studies, for evolving any innovative idea into a business reality: Every innovation must solve a customer problem. She speaks from decades of experience with innovation at big companies, as well as startups.
Startup Professionals Musings
DECEMBER 29, 2021
Thus I recommend that every new business owner needs to really develop and execute a strategy for getting noticed in the marketplace, no matter how unique and impactful they see their solution. Here are some suggestions for winning strategies that I see in use today: Enlist experts and influencers to make your case.
Tech Zulu Event
MAY 7, 2014
As Dave McClure, founder of 500 Startups quoted from the Economist puts it… “I’d rather get $100,000 and be a case study than pay $100,000 to read case studies.” Business Culture Development Entrepreneurship Events Startups 500 Startups accerators startups Demo Day silicon valley'
Startup Professionals Musings
NOVEMBER 18, 2016
As an advisor to many startups, I often spend hours with business owners helping them anticipate every possible obstacle to the adoption of their solution, and developing a rollout plan to include antidotes. Every customer has a sense of what a solution should cost, based on competition, and the cost of doing nothing.
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