Remove Class Remove Entrepreneur Remove Marketing Remove Satisfaction
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3 Reasons SaaS Savvy Entrepreneurs Don’t Build Their Own Portals

InfoChachkie

Even entrepreneurs that already sold on SaaS should stake note of new research from the SalientGroup : SaaS gets funded - Nearly 50% of SaaS-based startups are getting successfully funded—a rate of funding success no other sector can match. Overall, according to Gartner, the SaaS market will top $22 billion by 2015. Time to market.

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6 Steps To Providing Exceptional Customer Experiences

Startup Professionals Musings

For new entrepreneurs and startups, I recommend an initial focus on these six steps from the very beginning to set the right culture and save the tremendous cost of a transformation and risky competitive catch-up later: Start with an overriding top-down focus on customer experience. Set the expectation for continuous improvement.

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6 Keys To Enchanting Your Customers With Your Service

Startup Professionals Musings

For new entrepreneurs and startups, I recommend an initial focus on these six steps from the very beginning to set the right culture and save the tremendous cost of a transformation and risky competitive catch-up later: Start with an overriding top-down focus on customer experience. Set the expectation for continuous improvement.

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Are You an Entrepreneur?

InfoChachkie

Hint: He was an entrepreneur. The same is true of entrepreneurs. Entrepreneurship is so highly valued in the Western World that some people try to convince themselves that they are an entrepreneur, when in fact they would be better off at a Big Dumb Company (“BDC”). Entrepreneur Does Not Equal Inventor.

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8 Keys To Creating A Memorable Customer Experience

Startup Professionals Musings

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. No more gamed employee satisfaction surveys. Gregg Lederman, in his recent book, “ ENGAGED!:

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How Starting A Business Fits Into Every Career Today

Startup Professionals Musings

You need to have these as backup, in case the gig economy catches up to you, or you need a side hustle for extra income, or being in control of your dream role as an entrepreneur finally becomes a passion. Doing good, like helping society and planet sustainability, is a key to maximizing satisfaction, as well as profit.

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Customers Remember Experiences, Not Your Brand Logo

Startup Professionals Musings

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. No more gamed employee satisfaction surveys. Gregg Lederman, in his latest book, “ ENGAGED!: