Remove Commerce Remove Entrepreneur Remove Social Media Remove Social Network
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Entrepreneur's Brilliant Companies List Pinpoint SoCal Startups

socalTECH

At least six, Southern California companies -- Nimble , ParkMe , Quarterly , Beachmint , Chromatik , and Dollar Shave Club -- have been named as one of Entrepreneur Magazine's 100 Brilliant Companies list today, a healthy share of the publication's annual look at the best ideas, hottest industries, and innovators.

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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Social Search – What Entrepreneur Needs To Know

InfoChachkie

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. Search Meets Social = Commerce. The combination of Search and Social is redefining the way marketers are allocating their ad budgets. A version of this article previously appeared on Forbes.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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6 Key Principles For Inducing Customers To Buy Today

Startup Professionals Musings

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. Authority – the guiding light. Consistency.

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Combining StitchFix and Instagram, FlipFit ushers in the next phase of social retail

TechCrunch LA

The serial entrepreneur behind the Dubai-based online fashion retailer, Elabelz and marketing studio Elephant Nation had always wanted to redesign the shopping experience for how customers actually shopped in stores and online. Fashion shopping has always been a social experience,” said Agha, co-founder and co-CEO of Flip, in a statement.

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Too Busy for Social Media Marketing Could Be Fatal

Startup Professionals Musings

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success.