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Interview with Jon Waterman, Founder and CEO of Ad.net

socalTECH

For today's interview, we sat down to catch up with Jon Waterman, the founder and CEO of Ad.net, to understand what the company's business is nowadays, how the company has evolved over the years, and how the company has adjusted to life during a pandemic. A little history, we launched our product years ago, Search IQ.

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Apply Hospitality-Driven Thinking to Your New Venture

Startup Professionals Musings

As a self-made entrepreneur and former chairman of Diamond Resorts International, he asserts that the five biggest companies by market value today, Google, Facebook, Microsoft, Amazon, and Apple, aren’t really tech, but hospitality companies. Customer needs and expectations are changing faster than ever these days.

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How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. Anyone, including well-healed, Big Dumb Companies, could offer state-of-the-art technical support for free. free weekly Infochachkie articles!

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7 Strategies For A Low Entry-Cost Sustainable Startup

Startup Professionals Musings

Statistics show that the failure rate for new businesses within the first four years is fifty percent or greater, even with companies that have a large startup budget. Having a website won’t help if customers can’t find it. Use social media to actively engage with your customers. Customer service is not just fixing problems.

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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. SEM is sometimes called “buying your way into search results.”

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. In today’s market, so much focus is placed on transacting business online. And for many companies a good deal of their business is still closed over the phone–through their call centers.

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It’s Morning in Venture Capital

Both Sides of the Table

Cloud computing and the open source movements have brought down the costs of starting a company by more than 90%. From this we have seen a commensurate boom in the number of startup companies. The movie, “The Social Network” might have had more of an impact on creating future entrepreneurs than any other event of the past 5 years.