Startup Professionals Musings

APRIL 29, 2023

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. You have no shelf life, so you can’t make money while you sleep. Capture your “secret sauce.”

Startup 111

Startup Training Services Writing 111

Startup Professionals Musings

AUGUST 3, 2020

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. You have no shelf life, so you can’t make money while you sleep. Capture your “secret sauce.”

Startup 174

Startup Training Services Writing 174

Both Sides of the Table

OCTOBER 30, 2014

Here is where having Marc Berte and a team out of MIT who have designed systems like this for years gave one confidence we could do something others couldn’t copy and at price points that could make us market leaders over night. Did anybody hold patents that would prevent us from using this technology?

Technical Review 418

Technical Review Software Review CTO Hire IP 418

Startup Professionals Musings

SEPTEMBER 2, 2018

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. You have no shelf life, so you can’t make money while you sleep. Capture your “secret sauce.”

Services 72

Services Startup Training Writing 72

Startup Professionals Musings

OCTOBER 26, 2018

Too many founders still focus their product design and selling efforts only on direct paybacks to the customer. A successful campaign must not only capture people’s imagination but must have the right integration to move people to a new frame of reference and new thinking. Incent your team to continually think “outside-the-box.”

Marketing 92

Marketing Demand Examples Social Media 92

Startup Professionals Musings

JUNE 27, 2014

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. You have no shelf life, so you can’t make money while you sleep. Capture your “secret sauce.”

Services 105

Services Startup Training Writing 105

Startup Professionals Musings

AUGUST 17, 2016

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. You have no shelf life, so you can’t make money while you sleep. Capture your “secret sauce.”

Services 61

Services Startup Training Writing 61