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10 Quotes You Should Never Use Around A Business Plan

Startup Professionals Musings

Many new entrepreneurs are so excited by their latest idea that they can’t resist contacting every investor they know, assuming the investor will be equally excited and want to contribute immediately. Investors are buying part of the business, not the product or service. Both of these approaches are a waste of your time and theirs.

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Real Sustainable Competitive Advantages are Rare

Startup Professionals Musings

One of the most important questions you will be asked by potential investors is how your solutions beats the competition, not just today, but over the three to five year life of their investment. The concept is called “sustainable competitive advantage.” That implies competitive now, and the potential to stay in the lead.

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10 Entrepreneur Approaches That Turn Off Investors

Startup Professionals Musings

Many new entrepreneurs are so excited by their latest idea that they can’t resist contacting every investor they know, assuming the investor will be equally excited and want to contribute immediately. Investors are buying part of the business, not the product or service. Both of these approaches are a waste of your time and theirs.

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10 Strategies For Attracting Investors That Will Fail

Startup Professionals Musings

Many new entrepreneurs are so excited by their latest idea that they can’t resist contacting every investor they know, assuming the investor will be equally excited and want to contribute immediately. Investors are buying part of the business, not the product or service. Both of these approaches are a waste of your time and theirs.

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Here’s How You Get A VC To Pull Out Their Checkbook

InfoChachkie

Most sophisticated investors ignore them, focusing their attention on an entrepreneur's pitch and presentation materials, financial forecast and executive summary. As noted in Entrepreneurs Shouldn't Pitch Their Ideas To Venture Capitalists , most sophisticated investors place their bets on people rather than opportunities.

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7 Keys To A Compelling Investor Executive Summary

Startup Professionals Musings

Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. Include your sustainable competitive advantage. Professional investors look for the right people more than the right product.

Summary 101
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Red Flags To Avoid When Talking About Competitors

Startup Professionals Musings

One of the most important questions you will be asked by potential investors is how your solutions beats the competition, not just today, but over the three to five year life of their investment. The concept is called “sustainable competitive advantage.” Our product is truly disruptive technology.” Our patent will protect us.”

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