Both Sides of the Table

FEBRUARY 20, 2012

Tracy built her company, Recycled Media , out of necessity. One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She’s a painter and a self-proclaimed Bohemian. She hasn’t raised any venture capital.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Both Sides of the Table

FEBRUARY 20, 2017

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic — not always results. If you aren’t careful every PR team will measure inches over impact.

Activity 164

Activity Conference Press Case Study 164

Startup Professionals Musings

FEBRUARY 21, 2020

You should also use these forums to test and hone your solution idea for general acceptance, before your risk your own money and investor funds to build a shippable version. Anticipate and establish supporting social media accounts. It’s easier, cheaper, and quicker to pivot at this stage rather than later.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Both Sides of the Table

JULY 14, 2010

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic – not always results. Let me give you an example.

Startup 323

Startup Press Development Team Review SEM 323

SoCal CTO

NOVEMBER 17, 2009

It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). Poogling events/webinar, radio show expansion and social media relationships and events. That all sounds easy. ;) What are you doing with social media to drive business for MakeItWork?

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

JULY 24, 2015

Blogs are a great way for potential business partners to find each other, and build a social media relationship before getting into the hard negotiations of who gets how much. Your reach with a blog is much broader than traditional business networking channels and industry conferences. Establish visibility and attract funding sources.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Both Sides of the Table

MARCH 14, 2013

But through expressing points-of-view I can raise above the consciousness of my customers (entrepreneurs and limited partners who invest in VC funds) in ways that I couldn’t without breaking through the noise of the hundreds of others of VCs who also have money. Think about Luma Partners.

Marketing 389

Marketing Press Blogging Startup 389