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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

You’d imagine that companies selling tons of shelfware would quickly meet their deserved fate in the market, yet the spin around a category of software can fool buyers into thinking they “must have this product to compete.” Poorly implemented this category was the definition of shelfware. ROI studies were published.

Marketing 354
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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Often, despite your passion and expectation, customers don’t immediately see the value and need that you see, and you have no idea why the initiative is stuck , and what could be the real customer issue or fix. New offerings which build your brand will increase acceptance and sales of all solutions, not just the new one.

Product 141
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The Win-Win Of Healthy Snacks and Brand Discovery: Sean Kelly of SnackNation

socalTECH

Ahead of the Recurring Revenue Conference ([link] which we are helping to sponsor next week, we are chatting with a few companies in the recurring revenue area space. What's the idea behind SnackNation? We are also launching beverages and coffee, two new categories, next month. The problem is that there's no access.

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Top 29 Startup Posts May 2010

SoCal CTO

Guide to Evaluating Startup Ideas - Tony Wright dot com , May 27, 2010 A great developer I once worked with was kvetching at lunch one day. He’d been working at a well-funded startup for about a year and had come to terms with the fact that the startup was really a pretty dumb idea. We get it! I Be specific. Tesla is not.

Startup 248
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The Best Entrepreneurs Are Hyper Competitive & Hate Losing

Both Sides of the Table

Funnily enough I was at the Twiistup conference yesterday and I was chatting with an engineer whom I really like and he told me that he enjoyed reading this series but that now he wasn’t sure he was ready to see me because he wasn’t sure that he scored highly enough on all attributes. The list is getting quite long.

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Interview: Seth Epstein of SocialStay

InfoChachkie

We have built SocialStay for scale so I think the ‘chasm’ is both a function of time and sales. Yeah, I have made plenty of mistakes in this category in the past. You don’t need much… But what you do need is sales. Jeff and Brian are informal and very generous with ideas, input and feedback when they have time.

Startup 233
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Digital Media Investments & The Future of Los Angeles Startups with Manatt Digital Media

Tech Zulu Event

We still need some IPOs and some big trade sales to happen to validate the market in a big way. The first one applies to a lot of these types of conferences, regardless of geography, by bringing creative, like-minded people together to share ideas and making connections over interesting subject matters and interesting speakers.