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Demand Media Ties With Tyra Banks On Beauty, Fashion Site

socalTECH

Los Angeles-based Demand Media , the online media firm headed by Richard Rosenblatt, announced today that it has inked a partnership with celebrity model Tyra Banks , to create a new site focused on fashion and beauty. The deal will make Tyra Banks a shareholder in Demand Media, which is rumored to be in the process of filing for an IPO.

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Yekra Raises $3M For Video On Demand Platform

socalTECH

Yekra says it is a digital entertainment distributor connected with an affiliate marketing system. Yekra says its system helps match content to viewers by genre, by digitally distributing entertainment through different web sites, blogs, social networks, and other destinations. READ MORE>>.

Platform 127
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CreatorUp Links You With Top Filmakers & YouTube Creators To Make Awesome Web Series

Tech Zulu Event

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. And our network of filmmaker and entertainment industry colleagues allow us to recruit top teachers who are leaders in the web world. How does it work?

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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

Develop viral content. Someone has to design and create those entertaining or informative messages that are designed to be passed along in an exponential fashion, often electronically or by e-mail. People are more demanding and have more choices than ever before. Seed viral activity.

Marketing 139
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Why recurring revenues increase your company’s value

Berkonomics

Have you noticed how many web apps and content have turned into subscription services during the last several years? Paying for content. Content providers found the same thing when many found that they could charge a subscription fee instead of relying just upon advertising. Call it the Netflix effect.

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Fifty years of the internet

TechCrunch LA

Along the way, we found ourselves constantly surprised by unanticipated applications that suddenly appeared and gained huge adoption across the Internet; this was the case with email, the World Wide Web, peer-to-peer file sharing, user generated content, Napster, YouTube, Instagram, social networking, etc.

UCLA 253
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Interview with Kieve Huffman, Dather

socalTECH

For this morning's interview, we have an interview with Kieve Huffman , the co-founder of Dather (www.dather.com), a new Los Angeles startup which has created a tool which helps to aggregate social networking web sites and media. Kieve Huffman: My background, and that of my business partner is digital entertainment and digital media.

Startup 213