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Evite Pushes 'Tiny Parties'

socalTECH

Los Angeles-based online invitation site Evite is hoping to encourage the use of its service in small, informal gatherings, through the promotion of what it calls "Tiny Parties". Evite is a subsidiary of Liberty Interactive Corporation, and is led by CEO Victor Cho. percent of events on the platform fitting that description.

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Cocodot Rolls Out Printed Cards

socalTECH

Hollywood-based Cocodot , the online invitation card site headed by former MySpace exec Shawn Gold, has rolled out new, printed invitation cards, according to the firm's website. Tags: cocodot invitation printing content evite invite party printed myspace. for a 25-card minimum. READ MORE>>.

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Cocodot Links With DKNY

socalTECH

Hollywood-based Cocodot , the online invitations site run by former MySpace exec Shawn Gold, said this week that it has partnered with DKNY , for a collection of fashion cards and invites. Gold was SVP Marketing and Content at MySpace, and Cocodot is venture backed by Anthem Ventures, the Mailroom Fund, and Rincon Venture Partners.

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Social Discovery – What I Love about @plancast

Both Sides of the Table

I think the product will comport to my view of most of these user-generated content sites where 1% of people are uber-users, 9% are occasional users and 90% are lurkers. Who knows, maybe one of these guys will finally kill off evite. But the lurkers get tremendous value out of knowing what others are up to. Both are useful.

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Interview with Eden Jarrin, eDivvy

socalTECH

How do people use the site? The organizer might have a friend's birthday, and have five or six people who might want to go in on a gift like a Wii or and iPod, and you can custom pick a card--just like an Evite--custom card invitations which you can make look realy cool and where you can pick a theme--and you put in the information.

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

We first rolled out furniture in a newer market – Washington DC, and we increased ARPU (average revenue per month, per customer) by > 300%, we lowered our CAC (this is because the number of people who came to our site and converted went up) and thus we decreased our payback period. Want to eradicate Evite? TripAdvisor?

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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

Charlie Capen is co-founder of HowToBeADad.com , an entertainment site and dad blog for “parents, soon-to-be parents and people who have no desire to procreate, whatsoever.” The site features running commentary and visual diagrams on the idiosyncrasies of fatherhood, parenting missteps and his own adjustment to having children.