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Earn the best backlinks with high-quality content and digital PR

TechCrunch LA

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. We throw away 80% of our content ideas, and you should too. Choosing the right content idea.

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ReachLocal Launches New SEO Offering

socalTECH

Woodland Hills-based ReachLocal , which provides local online marketing for small and medium sized businesses, announced this morning that it has launched a brand new, search engine optimization product, ReachSEO. ReachLocal said the new software helps SMBs to drive organic search traffic to their websites.

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7 Accelerated Growth Strategies For Disruptive Change

Startup Professionals Musings

Build a list of specific organizations that can help you, and how to engage them. Maximize your online brand and media presence. Don’t forget the basics of search engine optimization, social media engagement, video marketing, and courting influential bloggers. Incent friendly competition with prizes.

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5 Entrepreneur Exasperations To Moderate Your Passion

Startup Professionals Musings

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. You can’t build a great company without help. Conventional strategies don’t seem to work for you. You are spinning your wheels, and need traction to move again.

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Perfect Market Names Advisors

socalTECH

Pasadena-based Perfect Market, the Idealab-backed startup which is looking to help publishers monetize their underutilized and archive content, said Wednesday that it has created a new advisory board. The firm is hoping its automated tools can help large, branded content publishers a way to drive traffic to their sites.

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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites.

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Interview with Lolita Carrico, Gloss Network

socalTECH

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. Lolita Carrico: Social media had a lot to do with it, for sure. Also, we have lots of content. It's a lot of content, but then again we have lots of sites.