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APRIL 13, 2016

Santa Monica-based Demand Media has sold Cracked , its online humor site, to the E.W. According to Demand Media, the move will give it a "more focused portfolio of businesses", and also "significantly" strengthen its balance sheet. Demand Media acquired Cracked in 2007. Demand Media acquired Cracked in 2007.

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MARCH 19, 2013

Santa Monica-based Demand Media said this morning it has expanded into the online learning market, and has acquired Creativebug , an online site which provides educational videos around art and carft instruction. Financial details of the acquisition were not disclosed. The firm was based in San Francisco.

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MARCH 11, 2014

Santa Monica-based Demand Media said today that it has linked with Electus Digital , to offload premium ad sales for its Cracked.com website. According to the two, Electus Digital will now offer exclusive premium ad sales representation for Cracked.com, including custom branded content and "high-impact" ad units on the site.

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FEBRUARY 26, 2014

Santa Monica-based Demand Media said this morning that it has linked up with Healthline , a provider of health information and technology, in a digital advertising partnership. demand media healthline health healthy advertising online livestrong' Financial details of the deal were not disclosed. READ MORE>>.

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FEBRUARY 28, 2012

Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. Demand Media said the new tools integrate custom, real-time social feeds into rich media ads featuring video, audio, Flash, and HTML5.

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OCTOBER 22, 2012

Santa Monica-based Demand Media announced today that it is powering a new Travel Channel for newspaper the Arizona Republic. According to Demand, it is launching the new brand on AZCentral.com , the online site for the Arizona Republic. Financial details of the win were not disclosed. READ MORE>>.

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JANUARY 29, 2014

Santa Monica-based Demand Media , the publisher of online content, said late Tuesday that it is changing its advertising strategy to exclusively focus on premium programmatic ads. Demand Media also did not say if those sales people would move to other efforts in the company or would be let go. READ MORE>>.

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OCTOBER 31, 2011

Santa MOnica-based Demand Media is one of the new partners for YouTube , in the big original content programming push by Google's video site, the firm said today. Financial details of the deal with YouTube have not been announced. READ MORE>>.

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SEPTEMBER 27, 2011

Santa Monica-based LIVESTRONG.com , the health and fitness site run by Demand Media, is launching a redesign of the site today, splitting content into verticals focused on men and women. The gender specific changes have already rolled out on the site this morning. READ MORE>>.

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MAY 9, 2012

Santa Monica-based Demand Media , the online publishing business run by Richard Rosenblatt, announced its first quarter 2012 results yesterday, and also raised its fiscal 2012 financial guidance. Demand Media said it now expects full year 2012 revenues to be between $361.0M to $367.0M.

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AUGUST 7, 2012

Santa Monica-based Demand Media , the online content publishing firm run by Richard Rosenblatt, reported its second quarter 2012 financial results on Tuesday afternoon, saying that both its revenues and pageviews grew from year to year. Demand Media said it had total revenues of $93.1M

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JUNE 29, 2011

Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, has inked a partnership with outdoor retailer REI. Trails.com is Demand Media's online adventure site, providing trail guides, topographic maps, articles, and other outdoors-related content.

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JULY 21, 2011

Santa Monica-based Demand Media , the online content publishing empire run by Richard Rosenblatt, is targeting a blog which has been posting internal documents and criticism of the company. The site appears to have been created by an unhappy, freelance contributor to Demand Media in May of 2010.

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AUGUST 8, 2010

Santa Monica-based Demand Media , the online media firm run by Richard Rosenblatt, has finally filed for its long awaited IPO. The filing indicates that the total venture capital funding by Demand Media now totals $373.75M, across four rounds of funding. from domain registration. READ MORE>>.

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MAY 5, 2011

Santa Monica-based Demand Media , the online publisher which runs such sites as eHow.com, typeF.com, and LIVESTRONG.COM, said Thursday afternoon that it is launching a new effort focused on long-form web content.

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JUNE 8, 2010

Santa Monica-based Demand Media , the online content network headed by Richard Rosenblatt, said today that it has launched a new "Talent and Expert Network," which will highlight entertainment personalities through its site. Tags: demand media celebrity brand talent content. READ MORE>>.

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JANUARY 12, 2011

Santa Monica-based Demand Media , the online publishing firm headed by Richard Rosenblatt, said today in an S-1 filing that it expects its IPO to be between $14.00 Demand Media runs such sites as LiveStrong and eHow, along with a network of other media and content focused sites. and $16.00

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SEPTEMBER 27, 2010

Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, announced this morning that it has launched a new, specialized offering for food advertisers. Tags: demand media advertising food eating advertiser targeting livestrong ehow. READ MORE>>.

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MAY 2, 2011

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform.

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JANUARY 21, 2010

Santa Monica-based Demand Media , the online media firm run by Richard Rosenblatt, disclosed today that the firm has signed on auto manufacturer Toyota as a customer. Tags: demand media toyota trailtracker offroad vehicle content. Financial details of the win were not disclosed. READ MORE>>.

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APRIL 18, 2011

Santa Monica-based Demand Media , the online publishing firm headed by Richard Rosenblatt, said Sunday that it is reaffirming its financial outlook for fiscal year 2011. Demand Media said that that report "significantly overstated" the negative impact of those Google changes. READ MORE>>.

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MARCH 23, 2011

Santa Monica-based Demand Media , the online content firm headed by Richard Rosenblatt and which runs such sites as LIVESTRONG.com and eHow , said today along with image licensing firm Getty Images , that the two are in a joint licensing deal. Financial details of the licensing deal were not disclosed.

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JANUARY 26, 2011

Santa Monica-based Demand Media surged in its IPO debut Wednesday morning on the NYSE, rising as high as $25.00 Demand Media, which is headed by Richard Rosenblatt, operates a network of content focused sites, including LiveStrong.com and eHow. Demand Media is now trading on the NYSE as DMD.

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SEPTEMBER 13, 2016

Santa Monica-based virtual reality content developre Jaunt , and Santa Monica-based online food and travel lifestyle content provider Tastemade said today that the two have tied together for a new, virtual-reality trip through Los Angeles, featuring Ryan Seacrest and Conan O'Brien, along with a host of others.

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JANUARY 20, 2011

Santa Monica-based Demand Media , the online publishing firm headed by Richard Rosenblatt, is expected to hit the public markets late next week, according to a report today from AllThingsD. Demand Media priced its IPO on January 12th, saying it hopes to debut on the NYSE at between $14.00 and $16.00 and $16.00

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MARCH 3, 2011

Santa Monica-based Demand Media said this morning that it has acquired CoveritLive , a developer of a live blogging platform used to provide real time commentary, reader polling, and questions and answers on live events. Demand Media was already a strategic investor in CoveritLive. READ MORE>>.

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OCTOBER 21, 2009

Santa Monica-based Demand Media , the new media venture of former MySpace chairman Richard Rosenblatt, said today that it has just published its one millionth piece of original content, and is launching an effort to extend health care benefits to freelancers creating that content for the firm. READ MORE>>.

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NOVEMBER 24, 2009

Santa Monica-based Adconion Media Group , an online advertising network, announced today that it has acquired certain assets of Joost , the online video site founded by Skype founders Janus Friis and Niklas Zennstrom. Tags: adconion media group advertising joost merger acquisition skype.

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JUNE 16, 2010

Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, has tapped Joost --now owned by Adconian--for its pre-roll advertising inventory. Tags: demand media joost advertising video. Financial details of the partnership were not disclosed. READ MORE>>.

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OCTOBER 29, 2010

Santa Monica-based Demand Media is inching closer to its IPO debut, saying in an updated S-1 this morning that it plans to offer 7.5 The firm also said it now has over 13,000 content creators working for the firm, creating articles for the company. million shares of its common stock in its IPO. READ MORE>>.

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AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? Our whole goal is to create content for real life.

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MAY 5, 2011

Santa Monica-based Demand Media reported its results Thursday, saying that it had a net loss of $5.6 Demand Media said the revenues numbers were driven by continued momentum from its owned and operated sites. million on revenues of $79.5M. Revenues were up 48 percent compared to the $53.6M

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MAY 19, 2011

Santa Monica-based eHow , the online advice site owned by Demand Media , said this morning that it has further boosted its content efforts by launching a new video series. eHow said that a new episode of the series will be available every Thursday on the site.

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JULY 22, 2009

Santa Monica-based Demand Media , the Internet publishing and content effort run by Richard Rosenblatt, reported today that the firm has seen more than one billion video streams across its network of sites and branded YouTube channels. Tags: demand media video content publishing youtube. READ MORE>>.

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JUNE 6, 2012

Cracked.com , the online humor site which is owned by Santa Monica-based Demand Media , said this morning that it has launched a new advertising product which it says connects advertisers with content "the moment it goes viral."

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OCTOBER 4, 2011

Santa Monica-based eHow , the question and answer site of Demand Media, is announcing today that it has launched a new women-focused channel called Shift. Santa Monica-based eHow , the question and answer site of Demand Media, is announcing today that it has launched a new women-focused channel called Shift.

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JANUARY 26, 2011

Santa Monica-based Demand Media said late Tuesday evening that it has priced its IPO, as well as increased its IPO offering size, and will sell 8,900,000 shares of its common stock at $17.00 Demand Media had initially filed for its IPO in August. per share, and above the initial 7,500,000 shares. Morgan Stnaley & Co.,

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