socalTECH

FEBRUARY 16, 2010

Jeff's father is an entrepreneur, and I wanted to go down the entrepreneurial path, so we had this early concept for a cash back and coupon web site. Noah Auerhahn: Our difference, is we're customer centric. We create a customer, which other comparison shopping sites fail to do.

USC 207

USC CPC Sites Startup 207

Startup Professionals Musings

MARCH 12, 2012

It can be very successful like it now is for Facebook, but entrepreneurs usually underestimate how long it will take for page-views to ramp. For advertisers, this is called cost per click (CPC). Advertisers normally prefer CPC, since they don’t like to pay when you ignore their ad. Don’t count on that to fund your startup.

CPC 106

CPC PPC Startup Advertising 106

Startup Professionals Musings

JANUARY 6, 2011

It can be very successful like it now is for Facebook, but entrepreneurs usually underestimate how long it will take for page-views to ramp. For advertisers, this is called cost per click (CPC). Advertisers normally prefer CPC, since they don’t like to pay when you ignore their ad. Don’t count on that to fund your startup.

Advertising 90

Advertising CPC Funding Startup 90

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. For starters – the team is exactly what I look for when I’m looking to fund entrepreneurs.

Advertising 284

Advertising Invest RSS CPC 284

Startup Professionals Musings

OCTOBER 3, 2010

Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Tags: entrepreneurs startups. For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Keyword research and budget forecasting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

DECEMBER 15, 2010

We help web publishers make more money out of advertising. They can sell those ads on a CPM, CPC, or CPA basis. Our customer footprint, as I mentioned, is huge. Tim is the former head of Yahoo's Global Advertising Marketplaces unit, overseeing Display, Search and Video, and was VP of Search at Overture. We've grown a ton.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Both Sides of the Table

MARCH 30, 2010

He has many of the attributes I look for in an entrepreneur and importantly he has deep domain experience in ad management. He’s a natural leader, appropriately competitive, very customer focused and a pleasure to work with. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis). Good luck, guys.

Mobile 282

Mobile Invest Company Companies 282